Mass FX Media created an entirely original social media platform for the film, creating a new design and also behaviors that matched what a combined mega platform might be like if you put together all the major players in the social media world. After designing the platform and deciding how it would behave, our team proceeded to composite the graphics into various scenarios for the narrative scenes within the documentary. Our team also created the graphics world for the interviews and infographics on the interviewee side of the film and needed to make them complimentary, but unique to keep the two worlds separate.
A system of motion graphic elements within a documentary film